
SUSTAINABILITY PROJECT
Sustainability PLANET PROJECT
ECOMICHAEL
The future of fashion
MADE TO ORDER
Our products are made once ordered, this process allows for only products that are needed and going to be used.
This allows for a large decrease in production costs and waste. Improving the use of recycled packaging, utilizing post-consumer recycled plastics.
More than half of our products use recycled packaging with outer packaging & inner bags. These changes have allowed for 25,163kg saved (55,475 lb). Donating damaged and returned products to local charities such as Red Cross, American Kidney Fund & Goodwill.
Donating returned items to local charities and offers damaged apparel to animal shelters that can use them for their needs.
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PROTECTING PLANET
QUALITY SUSTAINABLE & GREEN FASHION PRODUCTS
Helping the future generations and helping keep the planet healthier for all
Made to order Limiting waste
Efficient shipping Reliable Quality
Eco-friendly Products Efficient Printing
Green Office & Mindset Growth Culture
Giving Back
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NEW PRODUCT SOLUTIONS ARE BEING MADE TO REDUCE WASTE AND CREATE A SUSTAINABLE FUTURE
GIVING BACK
We continuously give back, by supporting focusing and assisting informal educations, helping people with developmental skills and succeed in tech.
In Latvia, there is a hosted free annual programming summer school to mentor people interested in IT. This is done under the supervision and action of our partnered company, After the two-week course, we extend job offers to the best students.
There also is a long-term partnership with Junior Achievement Latvia—a non-governmental held organization with large expertise in business education in Latvian schools. Since the time of 2013, it'ss been welcoming high school students in our Latvia office once a year to show them various job opportunities and realities of everyday work.
We plan on creating new initiatives and activities in other locations.

EFFICIENT SHIPPING
81% of the orders are fulfilled in the same region or close to the region. Allowing us to have fulfilment centres around the world allows less need for fuels and energy for transport. Better for the planet and customer, Strategically placed centres are to help with more effective shipping times, reducing CO₂ emissions.
We have facilities on both US coasts—in Charlotte, North Carolina and Los Angeles, California. We also have fulfilment centres in Canada, Mexico, Latvia, Spain, and fulfilment partners in Australia, Japan, and Brazil. New locations are coming later this year in Texas, the UK, and Poland.
PARTNERSHIPS
In the last year 2020, we've partnered with waste management such as Geocycle & Martex. These managements take care of our fabric waste in Tijuana & Charlotte facilities.
We accumulated 206,737lbs (93,774) kg of fabric to be recycled at the end of 2020.
This year 2021 we've incorporated other recycling solutions in Los Angeles, Riga facilities. This has allowed us to recycle 290,361lb (131,665 kg). in just 6 months in 2021.

Our facilities in North America and Europe are based close to where our customers are. This means we can ship products faster and cut the shipping distances, resulting in less air and water pollution.
We recycle (paper, cardboard, plastic, and batteries), and use energy-efficient LED lights in our offices and fulfilment centres, and we’re always looking for new ways to save energy. For example, last year we moved our European production facility to a Class A building that’s built using the latest technologies to eliminate any energy waste.
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ECO-FRIENDLY PRINTING
We are slowly succeeding to make the printing itself as eco-friendly as possible. We’ve invested $27 million in state-of-the-art printing equipment, and we will continue investing in the newest technologies from companies that care about sustainable fashion. We’re proud to partner with the specialists of DTG printing, Kornit. Thanks to their commitment to and efforts in sustainability, Kornit printers produce almost zero wastewater and use less energy, lowering our carbon footprint.
The biodegradable vegan NeoPigment inks that are utilized are made by Kornit, with their water-based, toxin-free and non-hazardous ink. Making it a intitative to dispose of any left-over ink accordingly, so we’re not harming the planet.

QUALITY FASHION IS
SUSTAINABLE
THAT'S REAL FASHION